An end user "John Doe" decides he wishes to purchase certain video movies, audio, software or other digital media. He enters a web site offering the media he wants on-demand. John Doe selects the video clips, songs and software items he wishes to purchase. He then selects/designs his disc cover and disc graphics. Payment can be done through any standard credit card billing. The order is then sent to the DVDGenerator over the Internet. To see a demo web site based on DVDemand's technology click here. The DVDGenerator creates a "disc image" and burns it on to an optical disc. The system then prints all the graphics, including cover, booklet and mailing information. The disc is packaged and sent via standard mail to John Doe.